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A/B testing is available for Segment emails only. Create the parent Before you can create an A/B test, you’ll first need to create the parent (A) email as you would create any normal email. Then, once you have saved this base email, you will Read More

If you need to stop a campaign from running, you can unpublish the campaign. This results in: All campaign events associated with the campaign being stopped Any contacts who submit campaign forms when the campaign is unpublished will not be added to Read More

In this article we will cover how to correctly schedule Emails to be sent out at a specific time and date, as well as other smaller things to watch out for when planning and setting up scheduled mails.  Setting up the scheduled Emails The whole setup Read More

Categories are a way to organize different elements and parts of Mautic. They can be used to indicate affiliations between Segments, Forms, Campaigns, Assets etc. as part of one marketing campaign. Implementing a Category strategy majorly helps once Read More

What is a drip campaign Drip marketing campaigns are basically email campaigns, which sends out different emails either based on time or on user decisions. The whole idea behind a drip email campaign is that you’re going to be sending out targe Read More

Forms are one of Mautic's most important features, as they are used to collect user information and to identify them throughout the use of a cookie that is set on form submit. Forms are often used in conjunction with another core feature of Maut Read More

Mautic has a great API to interact with other systems. The REST API serves as a powerful gateway to the Mautic system. It supports an ample amount of calls allowing users to programmatically create, read, delete, and modify different components withi Read More